Horses are deeply rooted in MARS history dating back to the 1930s. Frank C. and Ethel V. Mars’ Milky Way Farm in Tennessee was well known for producing Thoroughbred racing champions, including the 1940 Kentucky Derby Winner, Gallahadion. The SNICKERS® Bar was named after one of their beloved horses. Spanning across generations, the Mars family continues to be involved in a variety of equestrian disciplines and interests including breeding and competing top-class international level eventing horses, Quarter Horses, and Arabians, and caring for retired service horses. Giving back through Equestrian partnerships illustrates the MARS commitment for a better world.