Juggling Life and Running a Retail Business

Owning/Running a retail business while maintaining a life outside of work seems impossible sometimes. Rosemary Staeck of Equus Now joins us to explain how she does it and still rode 2,100 miles in 2025. Equus Now! is a premier equestrian retailer offering a comprehensive selection of high-quality riding apparel, horse tack, and equipment both online and through their flagship destination store in Ohio. Listen in…

WESA Retail Roundup April 2, 2026:

  1. Host: Glenn the Geek, Host of Horses in the Morning
  2. Facebook: Retail Roundup Facebook group
  3. Guest: Rosemary Staeck of Equus Now
  4. Presented By: Western English Sales Association

Time Stamps:

01:29 – Early days of online tack retail

04:12 – Shipping from the garage & first “fake” store

06:05 – Opening the second Equus Now store

08:08 – Kids, family, and work–life balance

10:20 – Reigniting riding passion & foxhunting

11:35 – Building a strong long‑term team

13:23 – Hiring when you “need a person before you can afford a person”

14:55 – Spotting the “spark” in new hires

17:12 – Hardest tasks to delegate (marketing & buying)

19:21 – Switching systems: Retail Pro to Shopify Plus

20:39 – Game‑changer tool: Inventory Planner by Sage

21:25 – How Rosemary uses AI in the business

25:21 – Concerns about data centers & protecting horse country

30:11 – Final advice and closing remarks

Listen Now

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